The <HEAD> Tag

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The <HEAD> tag introduces the computer usable portion of web page. Visiting computers use this section to locate data on the title, rating, keywords, author, and other information. Robots often use information from the head to index a website. 

The most common use of the <HEAD></HEAD> tag pair is to place the title of the page onto the title bar. The <TITLE></TITLE> tag pair is nested within the <HEAD></HEAD> tag pair, and contains the name of the page.

<HTML>

<HEAD><TITLE>My First Web Page</TITLE></HEAD>

<BODY>

(Body of the document goes here)
</BODY>
</HTML>

Information needed by bots and other search engines to catalogue your site is  placed as attributes inside the <META> tag which is also nested inside the <HEAD></HEAD>.